The Person Behind the Strategy

I believe the most powerful technology in any organization is the person who refuses to accept "that's just how we do things." I've spent my career standing in the gap between what technology can do and what people are willing to try, and my job has always been the same: make the unfamiliar feel possible. I didn't stumble into AI enablement. I chased it. I saw a world where Copilot and generative AI could transform how people work, and I built the playbook, the training, and the champions network to make it real. Not because someone asked me to, but because I couldn't sit still knowing the potential was right there, untouched.

Beyond the resume, I'm an ENFP who believes the best way to understand the world is to stay curious. Whether I'm playing piano (with more heart than skill) or hosting a weekly Bible study to stay grounded, I'm driven by a "learn-it-all" spirit that AI has only accelerated. Growing up between two cultures and languages gave me a dual perspective — a gift that turned into a professional toolkit of empathy, compassion, and a relentless drive to evolve. I bring that duality into every strategy I build and every workshop I lead. And while I might lead the room, my two Shih Tzus, Leo and Santi, remain the undisputed CEOs of my home.

This is what I know to be true: People are the transformation or the detractors. The organizations that will win the next decade are the ones brave enough to invest in the humans using them. I want to work with leaders and teams who believe that too, who understand that adoption without empowerment is just compliance wearing a smile. If you're building something that puts people at the center, I want to be in the room. Let's connect!

Leo and Santi — the real CEOs

Leo & Santi — the real CEOs

What I Care About

People Dogs Travel Faith AI Culture Self-Awareness Community

The Enablement Flywheel

A four-phase methodology for sustainable technology adoption.

Phase 1
Listen
The Enablement Flywheel
Understand the real barriers, not the assumed ones.

Where Ideas Meet Impact

10,000+
Users Enabled on Copilot
97%
Adoption Rate Achieved
70+
Training Sessions Delivered
200+
Champions Network Built

Three threads run through every role I've held.

Enablement

I build adoption engines that move past compliance into actual capability. At Applied Materials, that meant a Copilot program reaching 10,000+ users, a 200+ person Champions network running open office hours, FAQs, SOPs, and AI gamification, and the Enablement Flywheel methodology that holds it all together.

Community

The instinct to build with people, not for them, has shaped every chapter. Amazon's SNAP last-mile pilot serving food-insecure communities. A retail venture partnering with indigenous women artisans across Latin America. Most recently, board service as Director of Marketing and Fundraising for Bags of Grace.

Founder

Whether it's a business, a methodology, or a movement, I default to building. La Clave AI is the next chapter, an effort to bring AI fluency to the 500M+ Spanish speakers the industry has overlooked.

Certifications

Prosci Change Management IBM AI/Technology Microsoft Certified Artificial Intelligence: Implications for Business Strategy (MIT) Section.AI Advanced AI Accelerator

Core Competencies

GenAI Enablement Change Management Training Design Executive Communication Microsoft Copilot Champions Networks Bilingual EN/ES Data Storytelling Community Building

Community & Advocacy

  • Board Member, Director of Marketing and Fundraising, Bags of Grace
  • Data center impact research and policy advocacy in Central Texas
  • Prepared formal recommendations for Austin's Technology Commission
  • Mission and nonprofit work overseas in Central and South America
  • Founder, La Clave AI: Spanish-language AI education venture
Work With Me
Greatness is in the agency of others. Scott Galloway
Whatever you do, do from the heart. Colossians 3:23
It is not because things are difficult that we do not dare; it is because we do not dare that things are difficult. Seneca